Activate Martinsville/Henry County (Activate) operates under the Martinsville Henry County Coalition for Health and Wellness.  Activate staff work with government officials, community stakeholders and local non-profit organizations to improve the livability, economic vitality and sustainability of Martinsville and Henry County.  They accomplish this through planning, designing and implementing the necessary partnerships, promotions, policies and programs to support safe and improved mobility, access and recreational opportunities for walking and bicycling.

The Activate initiative is a unique opportunity to build an active community as an integral part of ongoing growth and dynamic change in the community. The program stimulates changes to the physical environment and regional cultural norms so that more people of all ages walk and bicycle as part of their daily routines. These changes enhance Henry County’s attractiveness as a business location and as a destination for environmentally sustainable tourism and development.  The overarching goal of the program is to improve the quality of life of our residents by increasing active living and active tourism.

The first three years of this program have been funded by